Chevron
Brand Content With Global Reach
For over 6 years I served as the editor and motion designer spearheading numerous high-impact brand documentaries and marketing campaigns for the energy giant's global initiatives. On large-scale international assets, I united the editorial and motion visions to amplify Chevron's brand messaging and values for audiences across the world. My work helping articulate the corporation's distinct visual identity and storytelling voices in the APAC, Latin American and Australian markets proved instrumental. Colloborating with Chevron's talented in-house team Bluehouse I was enabled to nimbly concept, produce and rapidly iterate on the most effective ways to narrate Chevron's industry leadership through a multilayered approach of branded documentaries, sizzle reels, social campaigns and more.
Details
Brand | Chevron |
Studio | Bluehouse |
Role | Editor |
'Tidewater' Remediation Story
As Lead Editor and Motion Designer for Chevron, I spearheaded the creative vision for the powerful environmental impact documentary "Tidewater." This brand film chronicled the multi-year initiative to decommission and safely extract a 100-year-old petroleum pipeline from the ecologically vital Muscontcong River in New Jersey.
Weaving together stunning cinematography with emotional interviews from local residents, I crafted a narrative that venerated the river's historic significance while driving home the importance of Chevron's remediation efforts. My editing elevated the delicate balance between celebrating the waterway's natural beauty and underscoring the arduous, meticulous process of reversing industrial's footprint on such a cherished landmark.
Appreciating Chevron's Assembled Excellence:
No creative achievement is ever truly singular. The diverse array of award-winning branded content and international campaigns I produced for Chevron over the years was only made possible through the dedicated teamwork of exceptionally talented professionals. I must acknowledge the invaluable leadership of production supervisors John Sodaro and Marcus Chandler, whose guidance and vision were indispensable.
Moreover, the prolific output simply could not have been realized without the immense skills of producers Leigh Frillici, Jin Chueng, Leora Mohr, and Kathy Chatham. Their ability to deftly oversee shoots, wrangle resources, and fuel our creative engine was paramount to our success delivering impactful storytelling that embodied Chevron's core values on a global scale. This body of work stands as a testament to the powerful synergies available when a cohesive team of experts unite around a common goal. I am forever grateful to have collaborated with such a gifted group.